Rolf Eisinger’s Ride Quest; The Wish List of Keith Lerme


The Rusty Satellite Show once again offers up some of the most interesting people in the ‘Ville this week. First, I went on location at Oak and Garvin, where Rolf Eisinger was supervising the installation of a new bike-sharing station, one of 27 being installed around town. Rolf is the city’s bicycle and pedestrian coordinator, which means he’s really busy during National Bike Month and preparing for a big Bike to Work event culminating at Fourth Street Live! next week.

I was fascinated by the story of Keith Lerme, who came to his position as VP and Regional Director of the Make-A-Wish Foundation after a high-profile career in hospitality — with Yum!, Barnes & Noble, GiGi’s Cupcakes and at Sullivan University. Listen as he explains how his life changed instantly when he learned his high school-aged daughter would have to endure brain surgery. He’s gearing up for Make-A-Wish’s big fundraiser on May 20 at Kentucky Kingdom.

Of course, we’re all in recovery mode after a big Derby Week, one in which I enjoyed the high-profile Culinary Kickoff at the Ali Center and won a few bucks on Always Dreaming. One of this month’s highlights is the Highlands Beer Fest on May 20. I talked with John Bizzell at the Highlands ValuMarket about that event’s history and what’s new this year. There’s plenty more interesting topics on the 201st episode of the Rusty Satellte Show.

Rolf Eisinger
Keith Lerme